A Forecaster research draft
By Kevin L. Michel
Digital PDF edition
AI & tomorrow · COMPLETE RESEARCH DRAFT
The Price Knows Your Name
What happens when your data helps decide what you pay?
Read the complete research draft, examining personalized pricing, its evidence, and the choices that shape who benefits. Commissioning supports the finished, edited PDF.
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Contents
- One Product, Several Possible Prices
- The Clues Left by a Shopping Session
- Recommendations, Discounts, and Discrimination
- What Pricing Intermediaries Actually Sell
- How to Compare an Offer Intelligently
- The Argument over Fair Prices and Privacy
- Methods and Evidence
The idea behind the book +
The FTC's January 2025 initial study findings describe intermediaries that can use granular consumer data to tailor prices, promotions, and product displays. The agency used hypothetical examples to protect confidential information, so the book would distinguish documented capabilities from claims about any particular retailer.
